Why Clarins Double Serum deserves a double-take …
Serum are a lightweight yet concentrated part of any skincare routine. But why use a single formula when you can double up and use a complete age control concentrate that features two serums in one? Clarins Double Serum, first formulated in 1985, is an enduring favourite, and today’s version is its eighth generation: Clarins Laboratories have perfected it over years of research. Why “double”? Clarins wanted to deliver the most powerful pro-ageing plant extracts, but some are soluble in water and some in oil, so aren’t compatible: so Clarins came up with the first double-vial tube, bringing together all the optimally concentrated ingredients in one product.
Why is Double Serum so popular? It’s a universal answer to all manner of skin concerns, from wrinkles, loss of firmness, lack of radiance, visible pores and an uneven complexion. It features no less than 21 power-packed plant extracts (including nine organic ingredients), and is clinically proven to stimulate the vital functions of the skin: regeneration, oxygenation, nutrition, hydration and protection.
One of the key natural power-players in the new Double Serum formula is turmeric. As well as helping to stop the spread of bacteria (so reducing acne), turmeric naturally speeds up the turnover of dead skin cells and stimulates circulation to reveal renewed, healthy and supple skin. It helps to reduce redness and calm sensitive skin, and has been shown to improve fine lines and lighten pigmentation caused by sun damage.
THE LIGHT WORKER
Clarins’ new Nutri-Lumière range is a pro-ageing nutrition innovation specially formulated for mature skin – and Double Serum fits perfectly into the routine. Nutri-Lumière is dedicated to restoring radiance into skin that has become dull or tired-looking, while Double Serum devotees have long enjoyed increased hydration and fresher, more supple skin.
Here’s how to maximise your skincare routine: after you double-cleanse, apply Nutri-Lumière Essence, the perfect prep for your skincare. The next step is Double Serum: the new pump design delivers a made-to-measure customised dose so you only use what your skin needs. Warm it between your hands to activate the ingredients and press onto the skin. Finish with your moisturiser: Nutri-Lumière Day Cream or Fluid in the morning, and the velvety Lumière Night Cream in the evening.
What keeps people of all ages, skin types (yes, even sensitive skin) and ethnicities going back to Double Serum is not just the clinically proven results they see in their skin, but also the pleasure of using it. It’s light, not sticky or greasy and its signature scent (created by a master perfumer) means it’s become a self-care ritual to take time over and enjoy every morning and evening. Bring on the light …
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