Love Rotate, the of-the-moment fashion brand? Now, you can be a Rotate bride. Following the trend for mid-range bridal collections, the brand has launched its first full bridal collection Rotate Wedding, catering to modern brides who want a dress that’s true to their sense of personal style. 

The collection remixes the most popular Rotate pieces, with a bridal spin. A non-traditional approach to wedding dressing, the collection does abide by one rule of bridal dressing: each piece is white.

Founded by stylists and Instagram stars Thora Valdimars and Jeanette Madsen, Rotate shot to popularity thanks to its exuberant pieces, with a focus on the joy of dressing up. In true Danish fashion, the founders are masters at high-low dressing, often found pairing a going out dress with flip-flops. 

The announcement of Rotate Wedding was made on the brand’s Instagram last week to resounding success, as fans of the street style brand clamber to get the Rotate look. 

The Rotate Wedding collection is available through the brand’s site here and at Brown Thomas, Dundrum. Get a sneak peek at some of the pieces below.