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Immerse yourself in the magical world of chocolate artistry at Butlers The Factory Tour …
Get ready to go chasing chocolate waterfalls! Butlers Chocolates has unveiled a spectacular new look for its much-loved visitor attraction, Butlers The Factory Tour, a playful and delicious celebration of Irish chocolate craftsmanship.
Completely reimagined this year, the refreshed experience has been transformed into a colourful world of imagination, where every corner tells the story of Butlers Chocolates. From the glittering new colourful entrance, complete with a chocolate bar-inspired reception desk and a mesmerising “Chocolate Waterfall”, visitors are invited to step into a whimsical chocolate journey at the home of Butlers Chocolates.
Inside, the adventure unfolds across interactive spaces filled with immersive storytelling that bring Butlers’ heritage and chocolate artistry to life.
Every considered detail is designed to surprise and captivate visitors from all over the world, from the demonstration room where “On Air” lights signal live chocolate-making demonstrations to the Party Room, a photo-ready paradise to celebrate with family and friends.
The glass-panelled balcony overlooking the working factory floor offers visitors a sneak peek into the creation of Butlers’ signature range of luxury chocolate assortments, chocolate bars, fudge, toffee, and their iconic hot chocolate.
In the Chocolate Museum, the new Butlers Wall of Wonder features interactive bubbles with fun facts and exhibits tracing Butlers’ journey from its founding in 1932 to today. The tour culminates with visitors stepping into the shoes of a real-life chocolatier and trying their hand at decorating their own chocolate masterpiece to take home as a souvenir.
The Refreshed 90-Minute Experience Includes:
* Dressing like a Butlers Chocolatier in a lab coat and mop cap
* Exploring the history of chocolate and Butlers’ heritage in the Butlers Cinema
* Birdseye view of the factory floor
* Taking part in a live chocolate-making demonstration
* Decorating and taking home your own chocolate masterpiece
* Chocolate tastings throughout the experience
Bookings are open now at butlerschocolates.com. One lucky family can win four tickets and a selection of chocolates … there can never be enough!
Follow @butlersthefactorytour on Instagram and @butlerschocolates on TikTok for more inspiration.
*Factory production runs Monday to Friday and may be limited over Christmas, summer evenings and on bank holidays.