There's A New Activewear Drop From This Irish Fashion Brand - The Gloss Magazine
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There’s A New Activewear Drop From This Irish Fashion Brand

Irish fashion designer Helen Steele launches On Track with Dunnes Stores, the latest instalment in the chic activewear collaboration from the irish fashion brand …

Now in its third year, Helen Steele x Dunnes Stores has brought a new verve to the activewear in our wardrobes. Neatly, it means dressing for the gym, a swim or just a nice walk needn’t mean wearing clothes that are bland, dull or lacking in personality. And Steele’s new collection, On Track, with the Irish fashion brand has plenty of the bold touch we’ve come to know and love. The long sleeve swimsuits will appeal to any sea swimmers still braving the waters (and are a steal at €25), while activewear essentials such as crew neck jumpers and laser-cut leggings boast bold shots of pattern to spice up a dull January day. 

Speaking on the collection Steele is effusive about the healing properties of colour (read more on that here). “This collection was created using colour therapeutic shades and prints to energise, ground, and balance the body and mind as you charge through your day. Keeping you cool in your workout, warm in your walks, and strong in your swim.”

Fluorescent pinks and reds provide energy,  base colours of khaki and grey soothe and create balance, while a monochrome print both strengthens the mind and provides clarity.

The collection is available now and you can shop it here

Main image: Long sleeved black and white swimsuit, Helen Steele x Dunnes Stores, €25 at Dunnes Stores. Black long line zip-through hoodie, Helen Steele x Dunnes Stores, €25 at Dunnes Stores. 

Shop the collection:

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Core hoodie in bright orange, Helen Steele x Dunnes Stores, €20 at Dunnes Stores. 

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Pink scuba pocket crew neck jumper, Helen Steele x Dunnes Stores, €20 at Dunnes Stores. Black laser cut leggings, Helen Steele, €25 at Dunnes Stores. 

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Long line raincoat, Helen Steele x Dunnes Stores, €30 at Dunnes Stores. Print insert leggings, Helen Steele x Dunnes Stores, €25 at Dunnes Stores. 

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Black long line hoodie, Helen Steele x Dunnes Stores, €25 at Dunnes Stores. Lime laser cut T-shirt, Helen Steele x Dunnes Stores, €15 at Dunnes Stores. 

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