We Love This French Fashion Label: Here's How You Can Shop It At A Discount - The Gloss Magazine

We Love This French Fashion Label: Here’s How You Can Shop It At A Discount

Get the Parisienne look …

“Fashion changes, but style endures,” Coco Chanel said. The eternal quest for French style is something we’re familiar with at THE GLOSS. Suffice to say, we’re a little preoccupied with all things Gallic and we welcome any excuse to shop French fashion brands. Naturally, the news that ba&sh opens a stand-alone store at Kildare Village this month appeals to those of us who fawn over the Frenchwoman’s every style move. 

Main image: ba&sh. 

French-inspired shopping


Above and below: ba&sh brings its trademark Parisian chic to Kildare Village as it opens its first Irish stand-alone store this month. 

Joyful, spontaneous and effortlessly Parisian, ba&sh delivers the quintessential Frenchwoman look we’ve come to know and consistently covet. The label, founded by best friends Barbara Boccara and Sharon Krief in 2003, centres on effortless elegance. We’re not talking in cliches; rather, these are hard-working pieces that make sartorial sense. Think of those staples you need for your wardrobe to thrive; a go-anywhere midi-skirt, dresses that look polished but perfectly relaxed, the right kind of shirts to wear on repeat, the old-reliable ankle boot: underwritten with an easy and alluring confidence. What’s not to love? 

In search of vacation essentials? Or maybe you’re shopping for a summer soirée? Tempted by a chic cropped cardigan? Or a do-it-all puff-shoulder blouse? Perhaps you’ll gravitate toward this season’s denim which plays with intricate patchwork and multiple tones. Remember: when it comes to prints and colour, it’s all about the classics; polka dots, Breton stripes, bohemian patterns and muted tones have perennial appeal. Whatever look you choose, finish with a slick of lipstick, tousle your hair and remember: French dressing is more than clothes, it’s a state of mind. 

You’ll find all of this and more at the new ba&sh store at Kildare Village, open now. When it comes to savings, there are plenty to be made, as you can shop ba&sh at up to 60 per cent off the retail price, all year round: affordable luxury at its best.  

ba&sh at Kildare Village is open from 9am to 8pm daily. For more information on ba&sh at Kildare Village, visit the Kildare Village website


The Services


Can’t make it to the ba&sh store IRL? There’s an alternative. Try the unique virtual shopping service at Kildare Village, a five-star experience that puts customers in private contact with their chosen boutique via email, telephone call or a personalised video consultation. Become better acquainted with a piece you have your eye on, get some savvy styling advice or order your dream item from a catalogue on WhatsApp. Your purchase will be made securely and shipped directly to you. Your location doesn’t have to hinder your shopping experience: rather, it’s enhanced, as you shop the best pieces from over 100 designer brands, all from the comfort of your sofa. It’s the new frontier of luxury shopping – and it gets our seal of approval. 

For more information, or to book a virtual shopping appointment, visit the Kildare Village website

The Atmosphere


While you visit, take some time to give back (and nab some excellent merch, to boot) by supporting the Take The Time To Smile and DO GOOD charity campaign at Kildare Village. An exclusive collaboration titled Smiley x DO GOOD, the unisex collection features T-shirts, sliders, sustainable tote bags, water bottles, plus a very on-trend bucket hat, all of which celebrate the graphic smiley icon.

It’s for a good cause as 100 per cent of proceeds from all sales go directly to Barretstown. And, with prices starting from €4, you can choose to make a donation that works for you. Shop pieces at the Smiley hut, or look for the Smiley icon when ordering  a coffee or your favourite dish at one of the many restaurants at the Village.

Be sure to visit Kildare Village over the bank holiday weekend, where you’ll discover a fantastic fusion of fashion, food and fun for all the family. Watch out for extraordinary offers and brand new arrivals as you relax and enjoy the buzzy, summer atmosphere. 

Kildare Village is open from 9am to 8pm daily. For further information visit the Kildare Village website, or follow @kildarevillage.


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