The Coolest Australian Fashion Brands We're Coveting Now - The Gloss Magazine
Australian fashion brands

The Coolest Australian Fashion Brands We’re Coveting Now

We can’t get enough of Australian fashion brands – these are the ones on our radar …

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When it comes to Australian fashion brands, we’ve never been so spoiled for good labels – from big names such as Aje, Camilla and Marc and Zimmermann, to up and comers like Acler – that blend a laid-back vibe with a timely sense of sophistication. Known for statement dresses that make for excellent occasion wear (hello, perfect wedding guest attire), and a trademark minimalist aesthetic (there’s sleek suiting and amazing white dresses), these labels set the tone for what’s cool in fashion now.

St. Agni

Who: St. Agni, the independent fashion brand founded in Byron Bay. What: Minimal separates – think: a colour palette of cool greys, whites and blacks – with a focus on great handbags. Wear: Join the pre-order list for the Bagu woven tote in antique tan, a winning alternative to the viral Dragon Diffusion Santa Croce tote.

Dissh

Who: Dissh, the mother-daughter brand, likely behind a high percentage of cool outfits you’ve saved on Instagram. What: Ultra-covetable pieces that are both staples and statements such as elegant bandeau dresses, sleek waistcoats, monochrome suiting as a starting point. Wear: The Milano black cotton midi-dress with its peaked waist and circle skirt is the kind of piece that goes viral.

Posse

Who: Of all the Australian fashion brands, Posse – the Sydney label with a European leaning – has likely been cropping up in your newsfeed this summer. What: Riviera-perfect holiday clothes, vintage look white blouses, great white dresses and stripes. Wear: The Romy cream knitted midi dress is an event piece worth investing in.

Acler

Who: Acler, the Australian label that nods to couture craftsmanship, stocked in Brown Thomas. What: Signature brights and jewel tones, hyper-real florals and bold silhouettes. Wear: The Elkington dress, with its sweetheart neckline and pleated  detailing, is a statement piece.

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