THE GLOSS | Goodbody Investment Club empowers women to build wealth with intention – decade by decade …
Decade thinking is a simple but powerful mindset shift: looking ahead in ten-year chapters creates space for growth, change and meaningful progress. For women, whose lives often evolve through shifting priorities – career acceleration, caregiving, relationship changes, renewed ambitions – this mindset can be transformative. It builds confidence, security and freedom at every age.
The Invest in You hub has been designed to support women on this journey, with financial education, expert insight and stories of women who are shaping their futures. Every decade brings a different financial landscape.
Here’s how your approach might evolve as you do:
YOUR 20S: BUILD FOUNDATIONS This is a decade of exploration and early decisions. Focus on financial literacy, starting to invest, and establishing pension habits that set up future stability.
YOUR 30S: GAIN MOMENTUM Careers accelerate, priorities sharpen and responsibilities grow – from partnerships and families to buying your first home. It’s time to align investments with rising income, plan for potential children, and get structurally organised. And with mortgages, childcare costs or career breaks in the mix, it’s inevitable that finances may be squeezed – adjusting your investment strategy without guilt becomes essential.
YOUR 40S: NAVIGATE TRANSITION Greater confidence and clarity often meet shifting realities in your forties – career pivots, leadership roles, separation or divorce, or family pressures. This is the decade to be intentional: protect your assets, create a will, reassess your risk, and rebuild momentum as life evolves.
YOUR 50S: REDEFINE YOUR PRIORITIES In your fifties, values sharpen and life reshapes – older children, changing relationships, and renewed health or personal goals are often in the mix. Consider retirement planning, succession if you’re a business owner, sustainable investing – aligning long-term growth with values and impact – and philanthropy. And if unexpected changes arise, build a strategy that reflects where you are now, not where you expected to be.
YOUR 60S: REINVENT WITH PURPOSE With perspective and autonomy, this decade is about shaping the future you want. Key areas of focus include your retirement income strategy, inheritance planning, intergenerational wealth transfer, transferring wealth abroad, impact investing and philanthropy. And if you’re navigating evolving family or health dynamics, build a long-term plan to give clarity and comfort for the decades ahead.
YOUR 70S ONWARDS: SHAPE A LEGACY This is a decade of contribution and clarity. It’s time to own the life you’ve built – having the financial confidence to live generously and intentionally, while managing your resources thoughtfully so you can leave your own lasting legacy. Priorities also include sustainable drawdown and wealth preservation, continued inheritance planning, gifting while living, for example, the family home, transferring wealth abroad and preparing for future care needs. This way, you will ensure your wishes are clearly honoured and your impact continues.
Whatever your life stage, visit the Invest in You hub – a space curated by the all-female advisory team of Goodbody wealth experts offering practical tools, expert insight and perspective to help women build wealth with intention by decade. After all, ageing isn’t something to resist – it’s something to claim. Each decade brings new power, new clarity and new possibilities. Your next decade starts now. Make it count.
SIGN UP TO WIN TICKETS
Sign up to THE GLOSS | Goodbody Investment Club for your chance to win tickets to our Make Every Decade Count event.
THE GLOSS | Goodbody Investment Club is open to all women. Members receive invites to exclusive events and first access to practical financial education and insight by the all-female advisory team of Goodbody wealth experts. To join the club, visit the Invest In You hub.
New members will go into a draw to win tickets to our Make Every Decade Count event, which takes place in Dublin on April 16. With limited capacity and high demand, the event will bring together leading voices in health and wellness, beauty and financial wellbeing for a panel discussion – and is designed to help you invest in yourself decade by decade. Winners will be selected at random.