If Tangier isn’t on your bucket list yet – it sure will be after this …

Tangier has always attracted cosmopolitan travellers, from the Rolling Stones to artists Francis Bacon and Henri Matisse, writers Jack Kerouac and Truman Capote, as well as interior designers Robert Kime and Veere Grenney, and the legendary fashion duo of Yves Saint Laurent and Pierre Bergé. The classic film Casablanca was actually written about Tangier, while the Woolworth heiress Barbara Hutton bought a palace in the city during the 1940s where she entertained on a lavish scale, dressed in glittering kaftans.

It’s no wonder that socialites and aesthetes have been drawn to Tangier’s white-washed elegance – there’s much to savour there including its historic palaces, colonial villas, buzzy medina and impressive history. It’s been held by the Phoenicians, Portuguese, Middle Eastern caliphates, Spanish, British and French before becoming the Moroccan sultanate’s diplomatic centre in the late 19th century.

Its inhabitants – the Tanjawi or Tangerines – often speak a trio of languages: Darija (Moroccan Arabic), French and Spanish. Indeed, on a fine day visitors can see Spain across the Strait of Gibraltar; there are seven ferry routes for one-day trips to Tarifa.

In the last decade, King Mohammad VI has transformed Tangier with numerous renovation projects, including a high-speed rail link to Casablanca, a marina, and a quieter medina and souk (good buys include slippers, rugs and pottery).

Before you travel, peruse Milanese designer Nicolò Castellini-Baldissera’s book Inside Tangier: Houses & Gardens, which catalogues the colourful homes of the city’s creatives filled with interesting objets. If visiting, shop at Las Chicas concept store for jewellery and fashion collections. Pick up kaftans and brocade dresses from fashion designer Kenza Bennani in his New Tangier store. For Ikat jackets and hand-painted denim, the Kasbah Collective is a must visit.

Villa Mabrouka

The former home of designer YSL and his partner, now a chic hotel owned by designer and hotelier Jasper Conran, has arguably been responsible for the renewed interest in Tangier as a destination. Conran renovated the villa, but took cues from Saint Laurent’s original intention that it reflected the beauty and elegance of his childhood home in the 1940s. Conran explains: “It is glamorous in its purity and simplicity. Comfortable and handsome, imbued with a European style compared to the ancient Moroccan mood of my Marrakech hotel and its history as a riad.” Villa Mabrouka (which means “blessed” in Arabic) has twelve immaculate room and suites, overseen by a staff of 88 (to 24 guests at full capacity!). Should you wish to leave the Villa, it’s a short stroll to the Museum of Contemporary Art. @villamabrouka

La Maison de Tanger

Owned by French hotelier Vincent Brochot, La Maison de Tanger is a celebration of Art Deco glamour – think gorgeous tiling, whimsical artefacts, lush gardens with orange trees and a pretty jade-green tiled pool. The hotel comprises five rooms and three suites – all are spacious, with access to a private terrace or balcony. It’s a short walk to the Grand Socco – a palm-ringed plaza with a central fountain which also serves as the entrance to the medina. @lamaisondetanger

Dar Nour

If you want to be in the heart of Tangier, this guesthouse is located in the medina, hidden among white-washed streets framed with bougainvillea. The bohemian vibe has been carefully curated by its French owners, who often host spontaneous music sessions and poetry readings. Rooms are bright and the breakfast buffet is a highlight. Its rooftop terrace has a great view of the beach and Spanish Cathedral, while the first floor lounge is the best place for aperitifs (the ginger gin is renowned) before dinner in the hotel’s sister property Le Salon Bleu. It’s a short walk to the renovated Kasbah Museum of Mediterranean Cultures (where highlights are its mosaics of Venus and giant replica maps), as well as the famous Café Baba where Keith Richards loved to hang out drinking tea and smoking marijuana in the 1960s. @darnour

La Maison Blanche

Owner Aziz Beghouri spent six years restoring this riad in the old kasbah, which dates from the 14th century. He collaborated with French interior designer Regis Milcent, who decorated the property with flair and colour. Each of the nine rooms is inspired and named after important characters linked to the city, from Matisse (whose painting “View to Tangier” inspired a blue and white palette) to writer and composer Paul Bowles, who lived in Tangier for over 50 years. It was here that he wrote his most famous novel set in Morocco, The Sheltering Sky; Bowles had a cameo role in Bertolucci’s film adaptation of the book. Guests have stunning views to the sea from the hotel’s roof terrace, while other highlights include a proper Moroccan tea service. @lamaisonblanchetanger

Villa Josephine

This country house is near the King’s Palace in the west of the city, providing a serene escape from the centre’s hustle and bustle. The villa, originally built in the 1920s, belonged to English journalist Walter Harris, a former columnist for The Times (who allegedly inspired the character of Indiana Jones!). The rooms and palm-fringed garden pool feel like a film set. @villajosephine.tanger

Casa Tosca

The home of Milanese designer Nicolò Castellini-Baldissera, featured in his book Inside Tangier: Houses & Gardens (Vendome Press) and launched a chic rattan furniture collection. It’s a posh townhouse filled with antiques that boasts a rooftop pool, hammam and terraced gardens. It can be booked exclusively @nicolocastellinibaldissera.

SEE MORE: An Insider’s Guide To Madrid