Beauty Buzz with Leonard Daly: How to Wear Red Lipstick

In our new online series, guest beauty expert LEONARD DALY says everyone can wear red lipstick, here’s how …

Chanel SS19. Photographed by Jason Lloyd Evans.

When you’re not a habitual red lipstick wearer it can be terrifying, but I am here to tell you that red lipstick is the quickest way to make it look like you have spent lots of time doing your make-up while you’ve actually only spent two minutes. There are degrees of colour you can apply to get the effects of red lipstick without it taking over your face. The following tips apply to all lipstick colours, not just red …

1. The first thing to do is make sure your lips are hydrated. The holy grail of lip balm is Clinique’s Pep-Start Pout Restoring Night Mask (I use it all the time not just at night), €18. Apply a liberal amount after you have cleansed your face so it has time to soak in and do its job properly.

2. If you’re hesitant, try applying lip colour with your fingers: pressing it onto your lips gives just a hint of colour, almost bee-stung looking. This is the most subtle way of applying colour. Make sure to really rub your lips together to blend it in. If you want a more opaque-looking lip but without it being too strong, apply directly from the lipstick bullet but then blend around the edges with your finger to blur (you can use an eyeshadow blending brush). This gives your lipstick a “kissed-in” look which is super-modern and sexy.

3. If you want to go full vamp, a liner is most important. First, fully line your lips with the desired colour; always try to match the lipstick shade to your liner. Line your cupid’s bow first – this gives you the line to follow when you are bringing it to the edges. Then fill in the whole lip with the liner. This makes your colour longer-lasting, and when your lipstick finally wears off there is still some colour there. Now apply your lipstick to the whole lip, blotting once with a tissue and reapplying. Blotting your lips with tissue does the same thing that putting powder onto foundation does – makes it last longer. I always get my clients to put their finger in their mouth and close their lips and pull it out, to get rid of any rogue lipstick that would have otherwise ended up on teeth.

Three of the Best …. Red Lipsticks

Is there a massive difference in how a €50 lipstick performs compared to a €3 one? Unfortunately, yes there is … but here are my picks at a range of price-points:



1. For a good introduction to the world of red lipstick, Note is a great brand: the textures are lovely, though avoid the mattes as they are very dry. The Ultra Rich Colour lipsticks are €5, at selected pharmacies nationwide.

2. Created by make-up artist Rose-Marie Swift, RMS Beauty is a beautiful natural and organic brand that really performs. In the past we have had to compromise on the quality of products in order to have organic ingredients. But not here: RMS Beauty’s textures are beautiful with really hydrating ingredients including castor oil and beeswax. €34, exclusive to Space NK.

3. Very few cosmetic houses do lipstick like Chanel do lipstick. They have every finish you could ever want, from sheer, barely there colour to a liquid powder finish if you like uber-matte, with most priced at around €36. Chanel’s packaging is always outstanding, too. My all-time favourite red from Chanel is Rough Coco in shade Gabrielle, a classic red with a throwback to the 1940s.

4. If you really want to splash out, Christian Louboutin Beauté have the most beautifully packaged lipstick gift set for Valentine’s Day, with a lacquer-finish lipstick and matching nail polish (also available in a nude shade). At €120 it’s definitely at the top end of the market but they do feel amazing and the packaging is undeniably striking.


Read previous instalments of Beauty Buzz with Leonard Daly …

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