There’s A New Tan In Town, And It’s Brilliant …

A NATURAL-LOOKING SELF-TAN that’s VEGAN, cruelty-free and organic? We’re sold …

 

Even if you’re not generally into self-tan, there’s a new brand in town that’s creating a big buzz. We always prefer a very natural, sunny weekend away kind of colour that is foolproof to apply, and can vouch for Isle of Paradise, created by Jules Von Hep, who has been ten years in the business, working with everyone from Sienna Miller to Strictly Come Dancing and all the red carpet in between. Isle of Paradise is all over social media as the tan brand of the moment – not just because it looks good in pictures, but also because it’s vegan, cruelty-free and organic, and because Von Hep is an expert who focuses on his clients feeling good about themselves and their body (not easy when you’re standing in your pants in a black tanning booth with your arms in the air). So the models in his campaigns are entirely curvy and gorgeous, and the tanning products – including mousse, water and drops to add into moisturiser, plus gradual Happy Tan – feature colour-correcting technology to suit each skintone and shade of golden brown. I got sprayed by Jules in a makeshift tanning booth at the Dean Hotel this week (with the medium tan, in green bottles) and the colour looks so natural I keep being asked where I’ve been. It has no self-tan smell and does not transfer onto sheets or even a white T-shirt overnight. And it hasn’t dried my skin out like many other tans. I feel a bit like I’ve been on holiday but minus the packing. Isle of Paradise has just gone in to Boots stores nationwide (from €20) and Jules will be at Boots Liffey Valley 12-2pm tomorrow (Saturday 19 May) – he is lovely, and a real expert; check out his podcasts too. It might be a small brand, but it’s certainly going places …

www.theisleofparadise.co.uk

@SarahHalliwellBeauty

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