AVOCA Sweeps Into Spring With Its New Fashion Collection

AVOCA presented their new SS17 COLLECTION in the beautiful surroundings of the Egg Café in AVOCA RATHCOOLE …

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Kieran Harnett

The new SS17 fashion collection by AVOCA which was showcased at their launch yesterday, March 8, features an eclectic mix of both Irish and European contemporary brands such as Selected Femme, Scotch & Soda, TiMo, Part Two and Samsøe & Samsøe.

Embracing a mix of striking prints and vibrant colours, the pieces from the new collection will be the perfect addition to your wardrobe as we make our way into the warmer months. The collection features both daywear (a blush pink coat by Selected Femme is topping our lists), and eveningwear, with a beautiful stand-out blue floral maxi dress by TiMo that we’re envisioning at a summer wedding or elegant garden party once the weather heats up.

The launch also saw the unveiling of 100% Silk AVOCA Liberty Print Scarves designed by AVOCA’s Creative Director Ros Walshe, as well as a range of linen and cashmere scarves.

“I’m delighted to unveil the new AVOCA Spring/Summer 17 collection, which is one of our strongest yet. The SS17 collection celebrates the great and good of AVOCA and the strength of our design credentials with individuality, quality and innovation. We’re really proud of the new collection which is not only beautiful, lasting fashion but also presents pieces that are functional for everyday ease.” Maoliosa Connell, Marketing Manager for AVOCA.

Get a first look at the new collection in the gallery below.

The AVOCA spring summer collection is available in stores now. Visit avoca.com for more.

Don’t miss our next issue, out Thursday April 6.

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